01533nmm a22002297a 4500003000900000005001700009008004100026022001400067040002800081100002900109245006400138260003500202300001600237500012200253501027200375504017300647520036500820653001701185653001901202653002001221856006201241ES-BaAUN20230320091423.0221102| ||||go||d|||||| |||| 00| 0 eng d  a2575-5374  aES-BaAUNbengcES-BaAUN1 aOrtega, Lluíseauthor.  aThe Total Designer: Digitalization in Architectural Culture3 burbanNext,cDecember 12, 2019.  a1981 words.  aActar, Essay, expanding design practices, Lluís Ortega, No Density, Technology and fabrication, The Total Designer	  aArchitect’s role, Architectural theory, Architecture&design, Contemporary design, Contemporary technology, Creativity, Cultural agitator, Design, Designer’s role, Digital design, Digital era, Digital technologies, Essay, Expanded Architecture, Technology, Theory	  aExcerpt from The Total Designer. Authorship in Architecture in the Postdigital Age, 2017. Published by Actar Publishers -- https://actar.com/product/the-total-designer/  aSerendipity
In 1968, the exhibition Cyberorgic Serendipity opened, curated by Jasia Reichardt and held at the Institute of Contemporary Arts (ICA) in London.[1] That exhibition marked the first experiments using computers in all different creative processes, from musical composition to literary exercises, from graphic production to interactive installations.  aArchitecture  aDigitalisation  aCultural-design40uhttps://urbannext.net/the-total-designer/zAccess to info