Digital Transformation Strategies in Tourism

By:

Sigliano, Kevin [author.]

Material type:

Computer filePublication details: urbanNext, May 4, 2018Description: 922 wordsISSN:

2575-5374

Subject(s):

Online resources:

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Summary: The tourism industry has traditionally been one of the best and earliest adopters of the latest technological advances in the interest of business. However, not all organizations have proven able to do it at the same speed, and many have lagged behind in implementing BI strategies and digital listening. Part of the industry clearly has yet to embrace a deep digital transformation with a scientific approach to customer experience.

List(s) this item appears in: Catalogue

Tags from this library:

Business (25) ,
Tourism (51) ,
Technology (282) ,
Politics (143) ,
Mobile devices (8) ,
Internet of things (12) ,
Interaction (83) ,
Innovation (199) ,
Industry (33) ,
Hotel (10)

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Computer Files	urbanNext-Actar		Available

Essay, IE, Kevin Sigliano, No Density, Politics and economics, Territory and mobility, Urban Paradigms

Business, Digital technologies, Economy, Effects of tourism, Essay, Hotel, Industry, Innovation, Interaction, Internet of things, Mobile devices, Politics, Technology, Tourism, Urban Paradigms

An article of urbanNext associates member: IE School of Architecture and Design -- https://urbannext.net/iearchdesign/

Previously published in IE Reinventing Higher Education -- https://www.ie.edu/

The tourism industry has traditionally been one of the best and earliest adopters of the latest technological advances in the interest of business. However, not all organizations have proven able to do it at the same speed, and many have lagged behind in implementing BI strategies and digital listening. Part of the industry clearly has yet to embrace a deep digital transformation with a scientific approach to customer experience.

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